Training video production is a popular choice amongst businesses today. It used to be that only large corporations could afford these videos. Filming these used to cost millions in production, and even more in distribution. Today, because of digital technology, it’s possible for small to medium businesses to invest in these clips.
It saves money.
Employee on-boarding can cost a lot of money. First of all, instead of working on value-added tasks, the person has to sit through days – sometimes, even weeks – of learning. This takes valuable time off the company’s productivity. To add to this, the process must be repeated whenever someone new comes along.
This is why most business owners prefer to wait until all the new members have come on board before starting their programs. However, this is highly impractical. Employees tend to be unproductive, as they can’t do work even if they want to. Essentially, they’re being paid to wait until the new staff arrives.
For some cases, training needs to be done overseas. This is especially true for businesses with locations across the country. The business owner shoulders the cost of the plane ticket, accommodations, food and other expenses. This can add up to a hefty price once all your employees are done!
Using videos to train employees makes the task much more cost-effective. A one-time investment can be used over and over, at least until you change your work policies. Furthermore, you can share it in a variety of locations. You no longer need to fly out employees just to go to a simple program! Everything is accessible and within reach.
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It’s much more effective.
It sounds too good to be true, but it’s not. This type of learning method is not just cheaper – it’s more effective, as well. Studies show that people who watch videos retain 80% of the information they’ve gathered. This is a lot, considering people only retain a fraction of the amount – which is as little as 20% – when they read traditional texts.